Articles
During each legislative recess, Congress adjourns and members leave Washington and return to their home districts. Recess is an important time for members, as they visit constituents, attend fundraisers, and march in parades. Congressional recess is also an important opportunity for nonprofit advocates. Away from the noise of the capital, representatives are more attuned to local concerns. Make sure your concerns get on their radar screens during the recess. Below are several suggestions for how you can take advantage of legislators’ time home to promote your cause. Read More
The competition for people's attention is very high. If you want your appeal to produce results, make taking action easy by making it time-limited and designed to fit into people's busy lives. The Take Five approach that has proven success. Read More
No one can do everything everywhere, but everyone should do something somewhere! Read More
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Tactics are specific actions that a community group takes to move toward its goals on an issue. If the group has done a good job of developing a strategy, choosing tactics and carrying them out can be a fun and creative process. Tactics should build and reinforce a sound general strategy. Read More
The members and leaders of your organization who participate in the work of building alliances and neutralizing the opposition learn many skills and collect information that are important to your immediate campaign, and they are also important to building the strength of your organization over the long-term. Read More
Two of the most important aspects of organizing an issue campaign are getting the word out and gathering support. Asking for and securing endorsements of your campaign is a good first step that can accomplish both. An endorsement is one way groups or individuals can voice their approval of and support for a campaign. Read More