NPAction Update
Vol 4, Issue 9
May 5, 2006

Welcome to the NPAction Update.

Featured Article: Creative Campaign: Using Flash Technology to Promote Openness in Government

Flash Animation Provides Creative Way to Spread Advocacy Message
With so many causes competing for public attention, it can be difficult for nonprofit organizations to break through the clamor and get their message out. OpenTheGovernment.org (OTG)- a broad coalition of journalists, consumer and good government groups, environmentalists, and labor unions that focuses on making the federal government a more open place - created a flash animation video to raise the profile of government secrecy concerns. By providing an entertaining way to educate people, the flash animation drove over 42,000 visitors to OTG's website in a little over one month, and tripled the number of people signing up to receive action alerts and email messages. This technology clearly holds great promise to help nonprofit organizations spread the word and attract new supporters for their causes. Click here to read more.

*"Steal This Code": Put NPAction on Your Site*

NPAction invites organizations to share our tools on their websites. Just copy the HTML code from our site, and you're ready to go (but when you steal the code, just let us know!).

"Steal the Code" today
http://www.npaction.org/article/articleview/600/1/1988

*NPAction Update Archives*
http://www.npaction.org/article/archive/210/
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