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BLOG for ADVOCATES

We created this blog to share interesting advocacy related items that cross our desks. It can be anything from new research on funding for advocacy to examples of unusual advocacy strategies. If you have an item to share please send it to npaction@npaction.org.
NPAction Staff

Thursday, September 04, 2008

Nonprofit Webinars

Sign up today for a Nonprofit Webinar. Presenter Rachel Perry of United Way America will bring Media Relations 101: Getting Attention for your Nonprofit right to your phone and desktop October 23rd.



Posted by Kelly Doherty



V3 Campaign Launches New Website

The V3 Campaign: Voice, Vote, Value , created a new website to provide constituents with convenient access to potential candidates in local, state, and federal elections. The site efficiently produces a way for active citizens to get answers while making a difference in society and joining together to make history.

The steps are simple: go to the website, enter your zip code, click send a letter and choose who you want it sent to. Candidates respond directly to those who ask questions. By forwarding the candidate’s reply to the V3 Campaign, your question becomes part of a blog where the responses can be rated and commented on by other individuals, forming a national dialogue about the future.

It’s that simple: Get answers right at your computer with a click of the mouse and help make change happen.



Posted by Kelly Doherty



Wednesday, September 03, 2008

Push for Poll Workers As Election Nears

Jurisdictions across the Washington, D.C. area are trying to staff their precincts with an abundant number of workers to accommodate the influx of voters expected at the polls for the coming election. Elections officials say they are preparing for what could be a record turnout, as a higher profile election attracts a greater number of interested citizens. The Washington Post published an article that stresses anticipated statewide voter turnout in both Maryland and Virginia will exceed 85 percent in the November election. Virginia, especially, is expected to have more voters at the poll than in previous elections considering the state’s unusual position this year as a swing state.

Poll workers commonly work out of a sense of civic responsibility rather than for the money, being that they typically make only $100 or $200 a day. Responsibilities include but are not limited to checking in voters, assisting with ballots, and driving poll information to elections headquarters. Additional workers, however, are currently necessary to prevent disgruntled voters from waiting in long lines, and to prevent current poll workers from being overworked, creating the possibility that mistakes be made.

To accommodate the rising number of voters at the polls, officials are hoping to recruit thousands of workers across various counties in the Washington, D.C. area before the election.



Posted by Kelly Doherty



Tuesday, August 12, 2008

Non-Profit Leaders Wage War Against Jargon

Nonprofit leaders have engaged in a movement to simplify the language that charities use to describe their mission or goals. According to the leaders, many charities use language that does not make sense to the individuals who they are trying most to reach---those who need and can benefit from the charities' services. The Chronicle of Philanthropy published an article that highlights the 'rebellion' that is ensuing as a result of the excessive jargon used by nonprofit leaders.

Many leaders are now going out of their way to promote plain talk. They feel that jargon often gets in the way of the message. In many cases, the organization has a very laudable goal or message, but the jargon prevents individuals outside of the organization from understanding the message or the issue. Also, some nonprofit leaders feel that the use of jargon can give the impression that the person using the jargon is an elitist or thinks he or she is intellectually superior to other people.

In the Philanthropy article, Gerard Broaud, a communications consultant and former television reporter, states that jargon is sometimes used because organizations "don't want to hurt the feelings of the people they're trying to help, so they end up inventing words that aren't just hard to understand but don't really mean anything."

As a result, words and phrases such as "situational awareness," "barriers to employment," "sustainability," and "reducing disparities" are used instead of simpler phrases that would more adequately describe what the organization does or what issue they are attempting to address.

However, even though more nonprofit leaders are aware of the need to reduce jargon, they still face resistance.



Posted by Lateefah Williams



Wednesday, June 25, 2008

Keeping Advocacy Alive

While the age old Washington practice of coddling elected officials with large sums of cash is now looked upon with great disdain, the ethical advocacy efforts of nonprofits must not be placed alongside the actions of unethical and opportunistic lobbyists. A recent op-ed in The Chronicle of Philanthropy , by David Cohen and Larry Ottinger, provides ample justification for not drawing a parallel between the advocacy efforts of big businesses and the advocacy work of nonprofits. Aside from explaining the basic components of a proposed set of ethical principles for nonprofits, this op-ed also calls for increased numbers of pro bono lobbying and a more recent review of the original ethics code.

Cohen and Ottinger remind readers that: Public interest lobbying helps ensure that our government remains a government of the people, by the people and for the people.

Posted by Andrea Wilson



Wednesday, June 18, 2008

Tips For Engaging Online Social Networks

Rad, an online communications firm, shares several tips on how to improve your organization’s online profile:


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